At NextUp Athletes, our mission is clear — to empower young athletes to take control of their digital presence and build a strong personal brand that creates real opportunities both on and off the field. This isn’t just a business for us — it’s personal.
We know firsthand how important it is for athletes to stand out, and how many talented athletes aren’t being taught how to do it the right way. At NextUp Athletes we build your social brand the professional way.

Take Control of Their Personal Brand

NextUp Athletes helps young athletes take control of their personal brand through strategy, content coaching, and authentic social media growth.

Get Seen by Recruiters, Coaches, and Brands

NextUp Athletes helps athletes get seen by recruiters, coaches, and brands by improving visibility through strategic content and engagement.

Grow Their Social Media Audience

NextUp Athletes helps athletes grow their social media audience with proven strategies, consistent content creation, and platform-specific engagement techniques.

Access to monthly growth & branding tips

Monthly strategy email

Tools and templates for self-posting

Visibility on NextUp Athletes social channels (rotational features)

For serious athletes who want help growing fast. You provide the content, we polish and post it for you.

Everything in StartUp

Weekly content planning + scheduling

8–10 professional IG posts/month (edited reels, carousels, graphics)

Hashtag strategy & caption writing

Analytics tracking and monthly growth reports

10,000 Followers (12 Month Period)

For high-performing athletes ready to go viral, attract NIL deals, and grow a business around their brand.

Everything in LevelUp

12+ pieces of content per month

Monthly 1-on-1 brand coaching call

Media training & personal branding development

15,000 followers (12 month commitment)

At NextUp Athletes, our mission is clear — to empower young athletes to take control of their digital presence and build a strong personal brand that creates real opportunities both on and off the field.

How NextUp Athletes Helps

For today’s young athletes, talent alone isn’t enough. In a world where social media and visibility matter more than ever, building a strong personal brand has become essential — especially for high school athletes.

For young athletes today, building a strong personal brand isn’t optional — it’s essential. Your athletic performance will always matter, but in today’s digital world, how you present yourself online can make or break future opportunities.

Perks of a Strong Personal Brand

For many young athletes, the goal is clear — make it to college, compete at the next level, and see how far their talent can take them. But what happens after the final game?
That’s where your personal brand becomes even more important.

The days of relying solely on game film and stat sheets to get noticed are over.
Today, your social media presence is just as important as your performance on the field. And for most young athletes, that starts with one platform — Instagram.

NIL Isn’t Just for D1 Stars

When people think about NIL opportunities for athletes, they usually picture five-star recruits and D1 superstars. But the truth is, you don’t have to be a nationally ranked athlete to benefit from NIL.

Grow your social presence and get noticed.

Athletes today work hard to stand out from their competitors. But what are you doing with your branding? With NIL deals becoming increasingly popular, are you presenting the best version of yourself to coaches, recruiters, and brands that want to support you?

NextUp Athletes helps build your professional profile so you get the exposure you need.

Read more: Hello World!

NextUp Athletes empowers aspiring athletes to build their personal brands, connect with fans, and maximize their potential beyond the game. We provide expert guidance, cutting-edge tools, and personalized strategies to help athletes showcase their stories, attract sponsorships, and stand out in a competitive digital landscape. Whether you’re climbing the ranks or already making headlines, we’re here to help you become the next big name.

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